A Hair & Skin Wellness Brand Built on Biology

Bioactive beauty,
rooted in science.

root. supports hair and skin health at the biological level through clinically-minded, consistent care.

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hair and skin are biological systems

root. supports hair and skin health by focusing on three areas: internal nourishment, the scalp and skin environment, and normal hair growth cycles.

Products are designed for consistent, clinically-minded care to support these processes over time.

Support the Source

Build hair and skin from the inside with targeted daily nourishment.

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Protect the Environment

Reduce external stressors that quietly disrupt scalp and skin health.

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Activate Biological Signals

Encourage healthier growth cycles where hair actually begins.

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Follicular Signaling & Scalp Environment

The Problem

Follicles lose clear signaling and the scalp environment becomes imbalanced, disrupting healthy growth cycles.

The Solution

Support healthy follicular communication and a calm, balanced scalp so hair can grow and behave as intended.

Bioactive Peptide Serum

Bioactive Peptide Serum

Follicle signaling + scalp support

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Internal Structural Support

The Problem

Hair is deprioritized internally, leading to weakened structure, breakage, and density loss over time.

The Solution

Provide the body with the internal resources it needs to support stronger, more resilient hair from within.

Bioactive Collagen Peptides

Bioactive Collagen Peptides

Daily building blocks for strength

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External Environmental Protection

The Problem

Daily environmental exposure quietly degrades hair and scalp health long before damage becomes visible.

The Solution

Reduce everyday environmental stress so hair and scalp remain protected with each wash and daily exposure.

Filtered Showerhead

Filtered Showerhead

Reduce daily exposure stress

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Consistency

The Problem

Inconsistent care undermines results, making even good products ineffective over time.

The Solution

Design systems and rituals that support repeatable, long-term care — where real outcomes are built.

The Root System

The Root System

Designed for long-term consistency

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